Case Study

A Rapid Migration from Salesforce to HubSpot that delivered Day-One Results

Client: FST Media
Project: Salesforce to HubSpot Migration

 

The Challenge

FST Media had just three weeks to transition from Salesforce to HubSpot—without disrupting daily operations. With their Salesforce subscription expiring, they needed a seamless, fully operational HubSpot instance live on day one, ready to serve multiple business units. The pressure was on, with one internal project lead (Lee Carney) and zero room for delay.

The Solution

Cyberbia was recommended by HubSpot as the right partner to handle the high-pressure migration. From day one, our team took ownership of the transition: designing the data architecture, configuring core tools, and preparing workflows, pipelines, and reports—all while guiding FST through a smooth and focused implementation process.

  • Custom migration strategy designed and executed in under 21 days
  • Sales, marketing and operational data migrated and structured by business unit
  • HubSpot portals configured to support immediate team-wide adoption
  • Ongoing updates and enhancements rolled out post-launch with minimal disruption

HubSpot Tools Used

CMS Hub Starter
Marketing Hub Enterprise
Sales Hub Enterprise
Custom Objects
Workflows & Automation
Live Dashboards & Reporting
Hub Db
HupbSpot API

The Results

  • Full CRM replacement delivered ahead of schedule
  • Zero downtime during the switchover from Salesforce
  • Immediate team access to a fully configured HubSpot portal on day one
  • Multi-department usability: marketing, events, sponsorships and editorial
  • High client satisfaction and ongoing collaboration for continued development

 

“If you're a project manager who needs a specialist to help with a CRM migration—and enjoys getting credit for the brilliant work of others—then hire Cyberbia. They deliver results, not excuses.”

Lee Carney, Project Lead, FST Media

Why It Worked

Cyberbia’s expertise in complex migrations, paired with our pragmatic and responsive delivery approach, made this accelerated rollout possible. We translated a high-risk situation into a streamlined success,  ensuring FST Media not only met their deadline but also gained a CRM that’s now tailored to how they work.

 

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